About This Course
This course provides an overview of contemporary marketing principles and digital strategies, focusing on creating customer value through data-driven campaigns. Key topics include fundamental concepts like the marketing mix, customer segmentation, and strategic planning, as well as the practical application of digital tools such as SEO, social media marketing, content marketing, email marketing, and analytics.
The curriculum often emphasizes hands-on learning with real-world case studies and projects to develop job-ready skills for a dynamic marketing landscape.
Learning Objectives
To promote an entrepreneurial spirit and to consider the option of setting up a company as an employment opportunity
Development of entrepreneurial skills and use of tools that equip people to work in an entrepreneurial project
Essential knowledge for those interested in managing their own business
Material Includes
- Videos
- Booklets
Requirements
- Passion for entrepreneurship
- Basic business concepts
Target Audience
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Your Instructors
